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	<title>Comments on: Unfolding the Fold</title>
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	<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/</link>
	<description>Because every user has a story (and a blog)</description>
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		<title>By: Talya Rachel Judovits</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-234866</link>
		<dc:creator>Talya Rachel Judovits</dc:creator>
		<pubDate>Tue, 07 Feb 2012 12:32:37 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-234866</guid>
		<description>Glad you enjoyed the post :-) Although every website is different and gets a different reaction from its visitors, what we are explaining here is that you should not count out putting content below the fold. If you design your content well on the page, encouraging visitors to scroll, either with good graphics or engaging text, they will. And yes, generally if visitors are scrolling on the page, they hang around longer, hence reducing bounce rates and increasing the chances of them moving forward in the conversion process.</description>
		<content:encoded><![CDATA[<p>Glad you enjoyed the post <img src='http://blog.clicktale.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  Although every website is different and gets a different reaction from its visitors, what we are explaining here is that you should not count out putting content below the fold. If you design your content well on the page, encouraging visitors to scroll, either with good graphics or engaging text, they will. And yes, generally if visitors are scrolling on the page, they hang around longer, hence reducing bounce rates and increasing the chances of them moving forward in the conversion process.</p>
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		<title>By: Aghis</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-234708</link>
		<dc:creator>Aghis</dc:creator>
		<pubDate>Tue, 07 Feb 2012 02:02:38 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-234708</guid>
		<description>OMG. So bialcalsy, everything we&#8217;ve been told in the last 10 years or so regarding the stickiness of websites and how to design them is wrong from a fold POV? I suppose if you think about it &#8211; how often have you not turned over a newspaper to read whats after the fold?Also interesting is the fact that they point out that you should include content beneath the fold to encourage reading. Maybe this would be a good way to reduce bounce rates?</description>
		<content:encoded><![CDATA[<p>OMG. So bialcalsy, everything we&#8217;ve been told in the last 10 years or so regarding the stickiness of websites and how to design them is wrong from a fold POV? I suppose if you think about it &#8211; how often have you not turned over a newspaper to read whats after the fold?Also interesting is the fact that they point out that you should include content beneath the fold to encourage reading. Maybe this would be a good way to reduce bounce rates?</p>
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		<title>By: 10 научно обоснованных советов по возможностям использования веб-сайтов &#124; Интернет журнал Web 2.0 - Всё о Бизнесе в Сети</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-230016</link>
		<dc:creator>10 научно обоснованных советов по возможностям использования веб-сайтов &#124; Интернет журнал Web 2.0 - Всё о Бизнесе в Сети</dc:creator>
		<pubDate>Sat, 21 Jan 2012 14:31:06 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-230016</guid>
		<description>[...] страницу и читать дальше? В соответствии с исследованиями компании Clicktale, специализация которой  [...]</description>
		<content:encoded><![CDATA[<p>[...] страницу и читать дальше? В соответствии с исследованиями компании Clicktale, специализация которой  [...]</p>
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		<title>By: Effective Use of the Fold &#124; ROI Labs</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-229649</link>
		<dc:creator>Effective Use of the Fold &#124; ROI Labs</dc:creator>
		<pubDate>Fri, 20 Jan 2012 09:52:16 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-229649</guid>
		<description>[...] [2] http://blog.clicktale.com/2006/12/23/unfolding-the-fold/ [...]</description>
		<content:encoded><![CDATA[<p>[...] [2] <a href="http://blog.clicktale.com/2006/12/23/unfolding-the-fold/" rel="nofollow">http://blog.clicktale.com/2006/12/23/unfolding-the-fold/</a> [...]</p>
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		<title>By: Scrolling, Part Two — Delight in the Everyday</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-226831</link>
		<dc:creator>Scrolling, Part Two — Delight in the Everyday</dc:creator>
		<pubDate>Thu, 12 Jan 2012 19:22:08 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-226831</guid>
		<description>[...] pro-white-space designs, scrolling is in the limelight &#8212; and it seems that users are warming up to the idea. Ultimately, it&#8217;s long past time for both designers and users to embrace the fold: [...]</description>
		<content:encoded><![CDATA[<p>[...] pro-white-space designs, scrolling is in the limelight &#8212; and it seems that users are warming up to the idea. Ultimately, it&#8217;s long past time for both designers and users to embrace the fold: [...]</p>
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		<title>By: Guilherme Veras &#187; Blog Archive &#187; O mito da rolagem</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-226252</link>
		<dc:creator>Guilherme Veras &#187; Blog Archive &#187; O mito da rolagem</dc:creator>
		<pubDate>Wed, 11 Jan 2012 07:16:35 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-226252</guid>
		<description>[...] estudo feito pela ClickTale com 120 mil páginas da web entre novembro e dezembro de 2006 traz algumas justificativas e [...]</description>
		<content:encoded><![CDATA[<p>[...] estudo feito pela ClickTale com 120 mil páginas da web entre novembro e dezembro de 2006 traz algumas justificativas e [...]</p>
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		<title>By: Jessika</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-225518</link>
		<dc:creator>Jessika</dc:creator>
		<pubDate>Mon, 09 Jan 2012 12:16:34 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-225518</guid>
		<description>You should have a small text at the bottom here saying &quot;yay, you made it!&quot;</description>
		<content:encoded><![CDATA[<p>You should have a small text at the bottom here saying &#8220;yay, you made it!&#8221;</p>
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		<title>By: Kennis over het nieuwe bezoekersgedrag &#124; Dare2Be</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-223318</link>
		<dc:creator>Kennis over het nieuwe bezoekersgedrag &#124; Dare2Be</dc:creator>
		<pubDate>Wed, 04 Jan 2012 11:06:23 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-223318</guid>
		<description>[...] usability findings and guidelines&#8221; (eng) En meer informatie over de scrolling gedrag: &#8220;scrolling behaviour -research report&#8221; (eng) Dit vind je vast ook interessant:De toekomst is om de hoekHelp je omgeving de [...]</description>
		<content:encoded><![CDATA[<p>[...] usability findings and guidelines&#8221; (eng) En meer informatie over de scrolling gedrag: &#8220;scrolling behaviour -research report&#8221; (eng) Dit vind je vast ook interessant:De toekomst is om de hoekHelp je omgeving de [...]</p>
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		<title>By: Юзабилити сайта (10 советов) &#124; SDU2.KZ</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-213738</link>
		<dc:creator>Юзабилити сайта (10 советов) &#124; SDU2.KZ</dc:creator>
		<pubDate>Wed, 14 Dec 2011 15:36:07 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-213738</guid>
		<description>[...]  [...]</description>
		<content:encoded><![CDATA[<p>[...]  [...]</p>
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		<title>By: 11 Marketing Myths of 2011 &#124; Digett</title>
		<link>http://blog.clicktale.com/2006/12/23/unfolding-the-fold/comment-page-5/#comment-213230</link>
		<dc:creator>11 Marketing Myths of 2011 &#124; Digett</dc:creator>
		<pubDate>Tue, 13 Dec 2011 07:00:25 +0000</pubDate>
		<guid isPermaLink="false">http://blog.clicktale.com/?p=19#comment-213230</guid>
		<description>[...] as 2006, heat mapping research conducted by ClickTale showed that 76% of users scrolled some, with 22% scrolling all the way to the bottom, no matter how long the page. If you follow proper design techniques&#8212;and [...]</description>
		<content:encoded><![CDATA[<p>[...] as 2006, heat mapping research conducted by ClickTale showed that 76% of users scrolled some, with 22% scrolling all the way to the bottom, no matter how long the page. If you follow proper design techniques&mdash;and [...]</p>
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