Cyber Monday Special!

ClickTale
November 28, 2011

Cyber Monday is all about incredible online deals, and, at ClickTale, it’s no exception. Throughout the day, ClickTale gave away incredible discounts on ALL our paid plans!

These deals were exclusively for our blog readers and twitter followers that wanted to get in on a piece of the action, either via Tweet @ClickTale, Facebook us, or comments on our blog.

Thanks to those of you who checked out our Cyber Monday Special! Look out for ClickTale’s future discount opportunities!

Happy Holiday Shopping icon smile Cyber Monday Special!

So You Think You Know Heat Maps?

Talya Rachel Judovits
November 24, 2011

hot pepper So You Think You Know Heat Maps?Do you know how to translate all the extreme color of heat maps into powerful money making action during your website optimizations? These explosions of color narrate visitor usage patterns on your site to help you achieve the highest ROI with your a/b testing and webpage redesigns. BUT, you have to know what to look for.

Some Like It Hot

mousemove heatmap 2 So You Think You Know Heat Maps?When a webpage receives abundant red hot attention from visitors, simply put, visitors want and are encouraged to interact with that particular element or section of the page, whether you intended them to or not. Therefore, it is important to know if certain red areas of high engagement are actually helping or hurting your conversion process.

Fact: For many ebusinesses, red hot sections on heat maps are NOT responsible for increasing website conversion, rather increasing website abandonment.

What should you do?

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Export ClickTale’s Visitor Data into Your Website Reports

ClickTale
November 16, 2011

eBusinesses employing ClickTale’s Customer Experience Analytics Suite can now export unique visitor behavioral reports and analyze all data in any reporting system!

What does ClickTale’s exportable data mean for your business?

exportable data 21 Export ClickTale’s Visitor Data into Your Website ReportsClickTale technology stands alone as the leading analytics provider to give you all in-page behavioral data about your customers including mouse moves, clicks, scrolls, attention time, and page transitions. And now all ClickTale customers are able to export this qualitative visitor behavioral data as a convenient data table for integration into their in-house reporting services.

This means that any business metric regarding online behavior, be it the amounts of time visitors engage with your webpages, the number of visitors that only watch half way through a video, visitors who scroll a certain percentage down the page, etc. can be exported and converted into statistics. Now you can include how visitors used your site in your regular data reports in addition to simply how many, as well as other website metrics. These can all be emailed or printed as needed.

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Learn How to Add Context to Your A/B Tests

Billy Attar
November 9, 2011

As the lead analyst at ClickTale, I spend most of my time analyzing our website. This means that I’m constantly running A/B tests on our webpages. However, A/B tests offer no context, just a score, and this is a HUGE problem.

We both need behavioral data to understand what our visitors paid attention to, interacted with, and read on each webpage, as well as the after-effects on conversion. Website optimization can then be intelligently based on actual visitor behavior as opposed to simple speculation.

To make a long post short, I’d like to invite you to our upcoming A/B Testing Master Class.

Wednesday, November 16th at 1pm EST
To register, click HERE

Intelligent A/B Testing

In this webinar, we’ll go over exactly how to use ClickTale for A/B testing and answer all of your questions. As a bonus, all registrants will receive a free copy of our “ClickTale Guide to A/B Testing”.

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It’s Not You, It’s Your Website! – ClickTale’s AMA Webinar

ClickTale
November 3, 2011

ClickTale together with the American Marketing Association hosted an exclusive webinar that covered top reasons why customers aren’t converting online and how to optimize your site accordingly.

We would like to thank our listeners for your participation and great feedback. We very much enjoyed hearing what you had to say and we hope we answered all of your questions.

For those of you who missed out, check out the recording here below.

To see the slidedeck, click here below.

If you have additional questions or comments regarding this webinar or when to tune in for another, contact us.

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ClickTale shows movies of browsing sessions, heatmaps of mouse moves, conversions analytics, and much more.