There is no better time like the present to celebrate ClickTale’s accomplishments this year!
I am proud to announce that we were recognized as one of the 20 fastest growing companies in Europe, the Middle East and Africa, according to Deloitte’s Technology Fast 500 EMEA . Earlier this year, we were also honored as one of the ten fastest growing companies in Israel as part of the Deloitte Technology Fast 50.
Our revenues have grown by an astounding 5,553% over a five-year period from 2008 to 2012. What makes this achievement even more impressive is that our growth was almost entirely funded by our customers, allowing us to bootstrap our way to success.
And our growth continues to hockey stick. In addition to gaining new happy customers every day, we are establishing closer ties with both customers and prospects via regular user meetings in both Europe and the United States, and continue to expand internationally, opening our offices in the United States in 2014.
To continue the momentum, ClickTale has also been nominated as the Best Israeli Enterprise Startup of 2013 by the Geek Awards. We are anxiously awaiting the results of this competition.
The future couldn’t look brighter for us, our customers, partners and employees – all of you play a pivotal role in our amazing growth.
I’d like to take this opportunity to thank each and every one of you and wish you Merry Christmas and a Happy New Year.
We would like to introduce you to Jessica Braman, a Customer Experience Consultant here at ClickTale. From daily client interaction and engagement management, all the way to the execution of a client-centric strategic approach, to developing a trusted adviser relationship with enterprise clients by delivering quantifiable value, Jessica has done it all. Check out this video to gain some insight into what Jessica has learned in 2013 and how you can apply it to your website in 2014.
This post goes out to all the procrastinators out there, you know who you are. You’ve waited till the last minute again and you’ve found yourself giftless for that Internet marketer in your life. Black Friday and Cyber Monday have come and gone and now you have some serious work ahead of you to find that perfect gift.
We’ve searched the web high and low for you in order to bring you five gifts that will surely please that special Internet marketer in your life. These are really cool gifts that will definitely stand out and make you look like a real champ. Best of all, they are all under $50.
- Blue Sky Snow Globe
What better way to show someone you love them than with a snow globe that shakes blue crystals onto a Winnebago in the Albuquerque desert? This Blue Sky Snow Globe is a fond look back on Walt and Jesse’s humble beginnings. £24.99
- Ferrofluid Magnetic Display
Have you ever played with something so simple that you just lost track of time? That’s kind of how it is with Ferrofluid Magnetic Display. It doesn’t seem like much at first, but once you start playing with it you can’t put it down. $29.99
- Star Wars Lightsaber Thumb Wrestling
Do you remember saying this? “One, two, three, four – we declare thumb war” right after saying that you would flick your pointer finger out yelling “Tag Team!” and getting your opponent mad? However, that’s not how they must’ve done it long, long ago. Back then they did it with lightsabers. Now you can do it too! $10.89
- Google Chromecast HDMI Streaming Media Player
Why do you insist on watching videos on your smartphone, tablet, or laptop? That is so 2013! In 2014, we are using the Google Chromecast HDMI Streaming Media Player to stream online video and music right to our TV using our smartphone, tablet, or laptop. It’s extremely easy to set up and it works with Android, iOS, Chrome for Mac, and Chrome for Windows. $35
- Wipebook – Whiteboard Notebook
We’ve all seen how creatively people use whiteboards to generate cool and awesome ideas, right? But can you carry around a whiteboard with you wherever you go? It’s way too big and you would just look awkward walking the streets with it. However, there’s a new company out of Ottowa, Canada, that has created a portable version of the whiteboard called Wipebook. Wipebook converted the old whiteboard into a notebook that helps you generate great ideas where you go. A big positive is that you won’t have to waste a single sheet of paper ever again on those half baked ideas you’ve been having. $25.00 CAD
A few words about Médecins du Monde:
For 30 years Médecins du Monde has been involved in treating the most vulnerable populations; Bearing witness to obstacles encountered to health care access; Obtaining sustainable improvements to health policies and medical practices so as to attain equal access to health care for all.
1. The Challenge
As a non-profit, raising money through donations is critical ensuring that Médecins du Monde can continue to fund their important work. Small donations from members of the public is an important channel for the organization to raise funds and the online donation page is a central element for this. By improving the layout, content and form on the donation page, they hoped to see an increase in conversion rates.
2. The Donation Page
Using ClickTale’s Form Analytics Conversion Report, they discovered the global performance of the form and the visitors’ interactions.
The conversion rate was 12% with more than 63% of the visitors leaving the page without interacting with the form whatsoever. Additionally, 24% of visitors left the form after they started to complete their details.
This suggested that the form was too complex and/or too long to complete, even for visitors that had already decided that they want to make a donation online.They also used the Drop Report and Time Report in order to understand which fields were not performing well and why.
Using ClickTale they identified that the entire page needed a revamp including layout, fields and design. The main changes included:
- Adding a background picture (empathy);
- Adding a UVP (Unique Value Proposition) and form title at the top of the page;
- Adding contact information (working as reinsurance elements);
- Revamping the form layout (split into three steps/fields redesign);
- Optimizing the form fields (explain/remove fields)
- Adding a proof of success and “clients’ benefits” near the submit button;
- Optimizing the submit button (color, size, design, and content)
The donation page: Before and After
Using ClickTale, Médecins du Monde increased conversion rates of the online donation page by 52.6% from 12% to 18.4%. In real terms, this increased monthly online donations from €30,000 to €45,780.
VISIPLUS is a ClickTale Certified Partner in France: Visiplus est une agence conseil en référencement et Web marketing. Depuis 2002, nous accompagnons nos clients dans leur stratégie de visibilité sur le Web en leur proposant des solutions de marketing digital orientées conversion ainsi que des formations dans les différentes spécialités du e-Marketing. www.visiplus.com
CLICKTALE is the leading company in Customer Experience Analytics, the next generation of web analytics solutions, monitoring website visitors’ complete online behavior and providing deep insights that help companies improve online customer experiences and increase revenues. Visit www.clicktale.com or contact us at email@example.com
Do you want to improve your users’ experience and want a product that goes beyond the cold numbers that helps you understand what they are doing on your website? What if you had a tool that lets you uncover their behavior, find opportunities to improve sales, and improve registration? Check out this video where Amir Weiss, VP Global eBusines, MetLife, talks about the benefits of the ClickTale Core solution.