Category: ClickTale

The problem is not big data: the problem is bigger than data.

Going Beyond Big Data

Guest Post By Pere Rovira, Elisa Group Bigger than data Whenever I kick off a client conversation about data-driven decision making, I ask the client to give me three concrete … Read More

Mouse Move Heatmap

Calling All Heatmappers!

Ever wondered if you could get more out of your heatmaps? Ever wanted to get an expert opinion on exactly what your heatmaps are telling you? Well now you can, … Read More