Category: eCommerce Conversion Rates

Thumbs Up by Striatic

Cash In on Your Customer Testimonials

May Marketing Madness Conversion Week, Post #6 Happy customers with positive buzz to share about your business are incredible resources! This is especially true when trying to appeal to a … Read More

A long intimidating form with only a few highlighted required fields.

Forms, Forms, Forms

Form Optimization Tips – Focus on the Fields That Matter By Adam Greco May Marketing Madness Conversion Week, Post #5 People hate forms…let me say that again…People hate forms! Having … Read More

Amazon’s page header design encourages the customer to move forward and advance with his/her purchase.

Checkout the Amazon Way

The design of your checkout page determines the ease and probability with which customers succeed to convert. Recently, Amazon.com underwent a noteworthy checkout page redesign. As one of the world’s … Read More