webinar

Leveraging data science to deliver next-level digital experiences

Webinar: Alex Allen, CMO at Spring Venture Group, and Dr. Shira Agasi, Data Scientist at Clicktal...

webinar

Beyond Conversion: How to harness digital body language

Businesses keep measuring conversion because it’s easy; it’s a straightforward metric that is sim...

Guide

Discover your customers’ digital body language

A new level of human insight is achievable in the digital world.

Use Case

Psychological Analytics

The main predictor of whether visitors will return to your website and become long-term customers...

Use Case

Path Identification

In the brick and mortar world, it’s easy to watch the paths your customers take in your store, to...

Use Case

Data Export

Visitor data collected by Clicktale is rich with meaning: every gesture and movement can give dee...

research

Using data effectively

A leading British financial institution has proven the value of organization-wide analysis of cus...

webinar

How RBS proved ROI from digital experience analytics

Prove the ROI of your customer experience data with the right analytics tools.

video

Visual Editor: create events in a code-free environment

Visual Editor is Clicktale’s WYSIWYG environment to set up events, segments or filters on any pag...

Use Case

Enterprises Require Enterprise-Capable Solutions

Your website’s performance and the security of your customer data can make or break your business.

webinar

2017 CMO Webinar: Why conversion rates matter less than you think

How businesses can understand the emotional impact of customer experience.

video

Creating a consistent brand experience across retail channels

Getting the right product in front of the right customer at the right time.

Use Case

The digital psychology advantage

In the highly-competitive digital arena, forward-thinking stakeholders are digging deep into the...

video

Overcoming the challenges of the omnichannel world

How to benefit from massive amounts of customer interaction data from multiple online retail chan...

Case Study

Allianz Direct: Psychology insights lead to smarter digital sales strategy

Insurance giant leverages Clicktale psychology insights to correlate customer states of mind with...

webinar

Why we shouldn’t be talking about conversion

One of the hardest things is understanding the experiences of people on your site – especially th...

Case Study

B&Q sees millions in annual uplift with Clicktale

Customer behavior insights, visualizations, and the Customer Success team, changed the game for B&Q.

Case Study

Trainline gets on track for a truly superior customer experience

Trainline, the dominant player in the UK’s online rail market, relies on Clicktale to help genera...

video

Clicktale gives 1-800 Contacts clear insight for better customer service

The leading contact lens retailer depends on customer behavior analytics for insights that drive...

webinar

Webinar: Forrester’s Sucharita Mulpuru on the new commerce paradigm

Implications of the shifting retail landscape and strategies to help innovative e-businesses thrive.

Case Study

Windstream leverages Clicktale-Adobe duo to achieve double digit lift

Based on Clicktale online customer behavior insights, Windstream measurably increased conversions.

Case Study

Clicktale helps Hello bank! reach and reassure first-time bank customers

BNP Paribas Fortis's digital bank optimized the online banking experience and UX for Millennials.

E-book

Digital customer experience metrics: uncovering the behavior behind the numbers

Metrics are yardsticks of online success, but traditional solutions may not tell the full story.

webinar

Web psychology 101: practical insights for optimizing digital marketing

Psychological insights and customer behavioral analytics help you optimize your website.

research

Online personas: optimizing the e-commerce experience

Without face-to-face interactions, it's hard to "know" customers and adjust to meet their needs.

research

The rise of online product customization

Customizing online products has potential to generate significant incremental revenue.

webinar

Webinar: The psychology of increasing conversions on your site

Create customer experience frameworks that work based on psychological theories of online behavior.

research

Women connect. Men choose.

Put gender-based differences in cognitive styles to work on your website.

research

Seekers & browsers

Increase conversions with diverse purchase paths for different visitor mindsets.

research

Rational actors, emotional reactors

Identify emotional processes so your site can respond to them most effectively.

video

Converting moments of emotional impact into customer loyalty

Bruce Temkin, Customer Experience Guru, discusses how designing for emotional impact is crucial t...

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